A new ad campaign focuses on the damage patent trolls can do to Main Street businesses. Internet Association Regular readers of tech news sites are used to hearing about patent trolls. Soon, though, you might start hearing about them in surprising places: like on the drive home from work.

The Internet Association has teamed up with the biggest trade groups representing restaurants, supermarkets, and retailers to launch a new ad campaign in print and radio outlets.

The new campaign isn’t tech-centric at all, and it emphasizes how trolls hurt “Main Street”-type businesses. http://stopbadpatents.internetassociation.org/wp-content/uploads/2013/08/IA_Nightmare_radiomix_04.mp3      

Leave a Reply