BlackBerry CEO John Chen laid out a net neutrality plan of his own yesterday in a letter to US lawmakers and in a post on the Canadian company’s blog. One part of his proposal in particular has garnered attention: Chen thinks net neutrality rules in the US should force Apple and Netflix to make apps for BlackBerry hardware.
Net neutrality proposals generally focus on Internet service providers, banning discrimination against Internet content and applications. Chen wants makers of software to have to follow neutrality rules as well.
While BlackBerry makes its own messaging service available for multiple platforms, Apple has not returned the favor. Netflix has also “discriminated against BlackBerry customers” by not releasing a BlackBerry app. Chen wrote:
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