Survey highlights lack of understanding of new networking controlsLondon, U.K. – 3 March 2016 – Software Defined Network (SDN) is being labelled as the future of networking for its ability to deliver greater efficiency and automation. However, research from British cloud and network provider, Exponential-e, has revealed that 86 per cent of businesses do not understand SDN and 95 per cent do not know what benefits it could bring to their enterprise.
“In an innovate or fail society, an agile and responsive network is central to driving competitive advantage,” explained Chris Christou, Director of Engineering at Exponential-e. “Providing a business with the ability to manage and control their Network themselves enables them to support their business internally in their drive for increased revenues.”
SDN effectively allows organisations to reconfigure network services on-demand.

Enterprises are no longer subject to change controls, service tickets or related support and management fees.
Instead they can adapt the services that network providers deliver, through a simple self-service interface.
Given the IT difficulties being faced by businesses in 2016, more organisations need to take advantage of SDN to eliminate the bottleneck of human intervention and provide a central system to manage the services required, and monitor the associated activity.
In total, nearly a third (32 per cent) of respondents are battling escalating software and hardware costs, 21 per cent admitted that there is a lack of internal control over the network and 17 per cent said that infrastructure was unable to cope with growth.
“SDN increases efficiency and supports the flexibility demanded by fast moving organisations that are tasked with responding to unexpected outages and breaks in service. Using the database as a master A-Z then it’s possible to map the optimum route to instantly reconfigure networks, reduce latency and meet peaks or troughs in demand,” concluded Christou. “SDN effectively removes the impenetrable barrier between a customer and network provider, providing a more flexible and agile way to manage network configurations.”
Exponential-e surveyed 100 UK business and IT leaders online from the 5th January 2016 to the 9th January 2016.
About Exponential-eExponential-e is a British cloud and connectivity pioneer with a difference.
Its cloud services do not traverse the public Internet.
Instead, they reside (logically) on a customer’s LAN, on the clean side of the firewall so security and privacy concerns are negated.

Exponential-e wholly owns a super-fast 100 Gigabit Ethernet Layer 2 VPLS Network that guarantees a superior level of resilience, reliability and performance.

Exponential-e also integrates with third party providers and bespoke applications for both the Enterprise and SMEs with an end-to-end SLA.
That’s why it’s trusted by over 2,500 customers, boasts 96% customer reference-ability, features in the London Stock Exchange’s Top 1000 Companies to Inspire Britain, included in Investec’s Top 100 fastest growing UK Mid-Market companies and ranked number 16 in the Megabuyte50, which lists the best performing, privately-owned technology companies in the UK.
Exponential-e’s services are delivered down one pipe, enabling 100% network visibility and control.

The company has demonstrated the highest levels of compliance with industry standards and has been awarded five ISO accreditations including the highly coveted cloud Security Alliance STAR.

Exponential-e’s product portfolio includes services for cloud & IT, Voice, Networking, Data Centres and Professional Services.
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PR Contact detailsLEWISE. exponentiale@teamlewis.comT. +44 20 7802 2626