Adult Swim

TACOMA, Washington—On an otherwise sleepy, slow work day, ahead of the 4th of July weekend, a mid-sized town about 30 miles outside of Seattle had slammed to a crawl.

Cars and crowds lined a thoroughfare, all waiting to see… a giant bus with a drunken cartoon face.
Adult Swim’s Rick & Morty just announced its season 3 premiere date—officially coming July 30, after its first episode saw a surprise April Fool’s launch—and to celebrate, the animated series has been sending a massive, Rick-themed bus across the nation stuffed full of merchandise.
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