The fight to make the best all-purpose smartwatch has never been tougher.
There are a number of new wearables around the $300 mark that want to be your device of choice for both fitness and all-day wear.
Since fitness is still the most practical use for wearables, most companies follow the same pattern: make the best fitness device for the money and supplement it with other smart features that would be most useful to the masses.
Garmin’s latest attempt to execute that plan is the $300 Vivoactive 3, a device poised to take on the $329 Apple Watch Series 3 (without LTE) and the $300 Fitbit Ionic.
It has serious fitness chops—as most would expect from a Garmin device—as well as a bunch of typical smartwatch features.
The stakes are high for Garmin, given the Vivoactive’s price and its competition: the device must give users the best value for their money by being both a solid fitness watch and smart device, while also being unique enough to persuade prospective users away from similar devices.
Some of the Vivoactive 3’s fitness and smartwatch features are Garmin signatures (and can be found on other Garmin devices), but others are features necessary to keep up with the Joneses in the wearable space.
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